Remote Paid Search Ads and Google Analyst

Summary

Our client creates tools, digital campaigns, and events that enable businesses to maximize sales. They are seeking a Paid Search Ads and Google Analyst to join their team who listens intently, concepts quickly, creates with a purpose, executes with thoroughness, and analyzes data like a scholar.  Their ideal candidate loves data and can innovate, analyze, and optimize digital campaigns while providing first-class support to their clients and colleagues. They are looking for talented, motivated, and highly collaborative individuals to bring expertise and a forward-thinking approach to their team. To be successful in this role, you should have strong technical skills and be able to present actionable insights to inform digital marketing strategies. A top-notch senior digital marketing analyst should also have excellent analytical skills, be detail-oriented, and work well within a team while leading and mentoring other analysts. Salary: $2,166 USD per month Schedule: Monday - Friday, 8:00am - 5:00pm ET or 9:00am - 6:00pm ET with a 1-hour lunch each day.

Responsibilities

• • Manage and act as key advisor on Google Analytics, PowerBI, and other reporting tools to analyze and identify opportunities for improvements.
• • Perform end-to-end analyses that identify key drivers of emerging trends to drive digital marketing efficiencies and optimizations and deliver actionable next step recommendations to partners.
• • Perform complex, comprehensive analyses and provide expert advice on various topics, while providing timely and accurate information to key stakeholders to fuel data-driven decisions
• • Provide guidance and recommendations for success measures, KPI strategy, and product health measures across multiple product teams.
• • Guide stakeholders in crafting a measurement strategy for their area and support their analytics needs to enable data driven decision making.
• • Engage stakeholders through storytelling that connects the data collected to the stakeholder objectives, told in a concise organized fashion.
• • Mentor, coach, and encourage less senior analysts to advance their skillsets and competencies
• • Must be able to perform the essential job functions of this position with or without reasonable accommodation

Qualifications

• • Bachelor’s degree in marketing, Advertising, or a related field is required (equivalent professional experience may be considered in place of a degree)
• • 3+ years of Google Ads and Microsoft Ads experience
• • 3+ years of Google Analytics experience
• • 3+ years of Meta Advertising experience
• • Expert in Google ads - Handled ad spent in the thousands at least ($1500/month+)
• • Expert using data visualization tools
• • Expert using Google Tag Manager.

• Google Ads Certifications required.:

  • • Paid Search
  • • Display
  • • Discovery
  • • Video
  • • Shopping/Performance Max
• • Experience in a deadline-driven environment
• • Strong analytical thinker, driven problem solver, and a curiosity to understand the why as well as the what.
• • Excellent English level both written and spoken

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