Assistant Manager – Digital Media

Summary

Play a crucial role in the development and execution of digital media strategies to enhance the brand’s online presence and drive engagement across various digital platforms. Collaborate effectively with cross-functional teams to implement innovative digital campaigns that align with the company’s objectives. Create engaging content, manage social media platforms, optimize digital advertising campaigns, and analyze performance metrics to drive audience engagement and achieve marketing objectives.

Responsibilities

• • Assist with the development and implementation of comprehensive social media strategies aligned with the company’s brand, goals, values, and messaging.
• • Create and curate content, including text, images, videos, and graphics, that is captivating and engaging.
• • Oversee and execute scheduling placement of content on digital media platforms.
• • Support with optimizing the company’s presence on various social media platforms.
• • Conduct A/B testing for campaigns and gather user feedback to inform improvements and enhancements.
• • Roll out governance framework to standardize digital marketing executions.
• • Support on the implementation and monitoring of SEO (search engine optimization) and SEM (search engine marketing) strategies.
• • Provide support to teams across the division to develop and implement search engine optimization (SEO) and paid media strategies to maximize leads and visits.
• • Oversee digital and paid media advertising budgets effectively, optimizing campaigns for maximum (Return on Investments (ROI).
• • Support the implementation of website strategies aligned with organizational goals and objectives, including content updates, feature enhancements, and user experience improvements.
• • Assist with identifying key social influencers who the team can engage with.
• • Assist with the execution of all digital marketing related special initiatives, large projects, campaigns, events, and community initiatives.
• • Stay informed about emerging trends and technologies in web development, digital & social media marketing, and recommend innovative solutions to enhance functionality and performance.
• • Oversee administrative functions such as budget management for digital media projects.
• • Perform other related duties assigned from time to time.

Qualifications

• • Bachelor’s degree in Business Administration, Marketing, Communications, Digital Media or related discipline from a recognized tertiary institution.
• • Proven work experience as a digital media professional.
• • Minimum of three (3) years’ working experience in digital media management.
• • Strong organizational and time management skills.
• • Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing Software
• • Familiarity with web design and content management systems.
• • Excellent analytical skills.
• • An ability to multitask and perform under tight deadlines.
• • Strong communication skills.
• • Proficiency in project management tools and software.
• • High attention to detail and problem-solving skills.
• • Ability to work effectively in a team environment.
• • High proficiency in computer software packages, including spreadsheets, word processing and database management applications.

Additional Information and Instructions

While we appreciate all applications, only shortlisted candidates will be contacted.

Share This Job