Trade Development Officerv- East

Summary

Highly motivated Sales & Marketing Professional with an extensive knowledge and passion about the business of fast-moving consumer goods. The individual will serve as the primary liaison between the marketing team, sales teams and customers in determining the best course of action to satisfy customer needs.

Responsibilities

Whilst the key focus of a Trade Development Officer (TDO) is to effectively bridge the gap between customer needs and CPJ’s capabilities, his/her responsibilities also include:

• Developing growth strategies and plans for key channels:

  • • Reviewing a select group of customers and ascertaining detailed metrics by which these accounts will be governed, and growth measured.
  • • Recommending specific programs to achieve this growth will also be a key task.

• Managing and retaining relationships with existing clients:

  • • A key role for the TDO will be to strengthen and develop relationships with key customers.
  • • The TDO will become the primary contact in ascertaining the customer’s satisfaction levels with CPJ.

• Having an in-depth knowledge of business products and value proposition:

  • • Understanding CPJ’s products will be paramount in being able to provide the best recommendations to customers to fulfil their needs.

• Researching business opportunities and viable income streams:

  • • Seeking out new business opportunities and the best approach to maximizing utility from these ventures will be a key focus.

• Identifying and mapping CPJ’s strengths and customer needs:

  • • Balancing infinite customer requests and a limited marketing spend will be critical in ensuring company goals are met.

• Reporting on successes and areas needing improvement:

  • • The TDO will be responsible for communicating with all relevant stakeholders within CPJ, the tracking of respective trade development programs.

Required Skills

• • Exceptional oral and written communications skills.
• • Creative and innovative thinking along with well-developed negotiating skills.
• • Strong management skills and supervisory techniques.
• • Excellent interpersonal skills and ability to work well with all levels of staff.
• • Ability to work flexible hours as the needs of the service dictate, including out of normal hours as required.

Qualifications

• • Bachelor’s Degree in Business Administration, Management Studies or equivalent qualifications from a recognized Tertiary Institution.
• • A minimum of 2 years in FMCG sales and marketing.

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