Trade Development Officer - Monster

Summary

Highly motivated Sales & Marketing Professional with an extensive knowledge and passion about the business of Fast-Moving Consumer Goods. The MEC Trade Development Officer (TDO) will manage primary liaison between Monster Energy, the marketing team, sales teams and customers and be responsible for the success of the company business. This will be accomplished through effective distributor management skills, solid fieldwork skills (negotiation, visits and market execution) and the ability to develop strong relationships.

Responsibilities

Whilst the key focus of a Trade Development Officer (TDO) is to effectively bridge the gap between customer needs and MEC/CPJ’s capabilities, his/her responsibilities also include:

• Manage relationships with CPJ and customers in Jamaica:

  • • The TDO will ultimately be responsible for market execution in the territory in Traditional Trade and Modern Trade.
  • • Train and Coach CPJ’S sales force to engage them with the Monster brand and it’s objectives.
  • • The TDO will be responsible to align all national and regional strategies with MEC Region Manager and propose, negotiate and implement local /region strategies here. Maximize the sale and distribution of all company products through the establishment and appropriate execution of local and national sales programs.

• Developing growth strategies and plans:

  • • Ensure the execution of national and regional account strategies for Monster Energy Drink and achieve sales, profit and market share objectives for all national and regional accounts and/or programs.

• Managing and retaining relationships with existing clients:

  • • A key role for the TDO will be to strengthen and develop relationships with key customers and seeking out new business opportunities. The TDO will become the primary contact in ascertaining the customer’s satisfaction levels with MEC/CPJ.

• Identifying and mapping CPJ’s strengths and customer needs:

  • • Balancing infinite customer requests and a limited marketing spend will be critical in ensuring company goals are met.

• Reporting on successes and areas needing improvement:

  • • The TDO will be responsible for communicating with all relevant stakeholders within CPJ, the tracking of respective trade development programs.
  • • Being a close point of contact with the customer, will allow the TDO to gain important insight which should be formally communicated with recommendations by which to grow the business.

Required Skills

• • Exceptional verbal and written communications skills.
• • Creative and innovative thinking along with well-developed negotiating skills.
• • Proficient in the use of Microsoft Suite.
• • Excellent at managing time, priorities and expenses.
• • Excellent interpersonal skills and ability to work well with all levels of staff.
• • Ability to work flexible hours as the needs of the service dictate, including out of normal hours as required.
• • Flexibility to travel overseas as needed.
• • Able to work independently while being a team player.

Qualifications

• • Bachelor’s Degree in Business Administration, Management Studies, Marketing or equivalent qualifications from a recognized Tertiary Institution.
• • A minimum of 2 years in FMCG sales and marketing.
• • Must own and operate a reliable motor vehicle.

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